Our Brand






the brand
  • A valuable ABC1 18-35 years commuter audience that is notoriously hard to
       reach through other media
  • A colourful and upbeat product which is easy to consume on the way home
  • Relevant and engaging content to commuters on their way home at a time
       when they are free to consume it and which effortlessly fits into their busy
       schedules
  • Lifestyle content as they would consume it online in a soundbite
       style, translated into print
  • Up-to-date editorial which includes tomorrow's news today
  • Reaching this audience in the afternoon, when they are thinking about
       themselves and their lifestyles and are open to suggestion
  • A flexible and creative approach to advertising that enhances
       the reader-advertiser connection

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We had half a million readers last monthWe had one million page impressions in our website
It provides me with a great summary of all the news that is out there. It's an upbeat, easy read for the journey home."
David George - 36, City Trader
It has the perfect balance of what I need to know and more importantly what I don’t need to know. It’s witty and entertaining – highly recommended."
Helen Curtin, Director, Carat Fusion